What Lancome says:
Lancôme introduces Génifique - our serum that intensely hydrates and promotes skin's natural exfoliation, a characteristic of young skin. Result: Visibly younger skin in just 7 days. Skin looks as if lit from within – breathtaking radiant. Its youthful quality returns: cushiony soft and velvety to the touch. Drop by drop, skin is vibrant with youth, its tone becomes astonishingly even, its texture dramatically refined.
What is it? What does it do?
Lancome Génifique Youth Activating Serum is supposed to boost the activity of your genes so that the skin looks and feels younger. The 2 biotech active ingredients are Bio Lysat (stimulates gene's expression of the identified youth protein) and Phytosphingosine (re-establishes protein synthesis and promotes the development of higher quality and more beautiful skin). The main objective is to activate the youth genes in your skin and help it to work more like it use to at cell turn-over and making collagen. In short: it helps to illuminate your skin from the inside-out and makes your face feel smoother and look younger.
Do your morning and night time regimen as usual. Cleanse, exfoliate, mask and tone. Prior to moisturizing your skin, apply a pump full into your hands and massage it into your skin -- avoid the eye area. After massaging it in, pat around your face to ensure that it can truly do what it says. Afterwards, apply your eye cream and moisturizer as usual.
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